Cost & Insurance

The .com Price Increase Is Live: What Each Registrar Charges Now

Verisign's wholesale price for a .com is now $10.97 a year. Here is what eight registrars list for renewals, and what to do before the next round.

October 30, 2026 · 10 min read · Last checked: October 30, 2026

As of November 1, 2026, every registrar pays Verisign $10.97 a year for each .com it registers or renews, up from $10.26. Add ICANN's $0.20 per-year fee and the true cost floor for one year of .com is $11.17. Any registrar charging less is absorbing the gap. Any registrar charging much more is taking a margin you can usually avoid.

Key takeaways

  • Verisign's .com registry fee rose $0.71, from $10.26 to $10.97, effective November 1, 2026.
  • ICANN adds $0.20 per registration-year, so a registrar's cost for a one-year .com is $11.17.
  • On October 30, listed one-year renewal prices ran from $8.99 (NameSilo) to $11.08 (Porkbun). Four registrars did not publish a renewal price on the pages we opened.
  • Verisign may raise the price up to 7% a year through the current contract window, with six months' notice each time.
  • You can prepay up to 10 years of total term. That is the only lock on today's price.

What changed on November 1

Verisign runs the .com registry. It sells each .com year to registrars at a fixed wholesale price, and registrars resell it to you. In its first-quarter 2026 results release, Verisign said it would raise the annual registry-level fee for new and renewal .com registrations from $10.26 to $10.97, effective November 1, 2026.

On the April 23 earnings call, CEO Jim Bidzos described it as notice of "a $0.71 increase to the annual wholesale price." That works out to roughly 6.9%. We covered the announcement when it landed in our report on the November 2026 .com price hike.

This is the first .com increase since September 2024. Domain Name Wire reports that Verisign raised prices 7% on September 1 of each year from 2021 through 2024, then hit the end of that contract window.

The ICANN fee sits on top

The $10.97 is not the whole cost. ICANN charges accredited registrars a transaction fee on every registration, renewal and transfer. ICANN's fiscal-year 2026 notice sets it at $0.20, assessed on each annual increment. Its FY27 notice keeps it at $0.20 per transaction-year.

Some registrars fold that $0.20 into their listed price. Others add it at checkout. Porkbun's pricing page says its prices include ICANN fees. Spaceship's .com page notes a mandatory ICANN fee at purchase without saying whether its listed price includes it.

Cost floor for one .com year = $10.97 (Verisign) + $0.20 (ICANN) = $11.17

What each registrar lists for .com renewal

The table below shows the one-year .com renewal price, not the first-year price, as each registrar's own page displayed it on October 30, 2026. That is two days before the wholesale increase took effect. Registrars set their own timing for passing it through.

Where a page would not load, or loaded without a renewal figure, we say so. We did not fill gaps from third-party price trackers.

One-year .com renewal price on each registrar's own page
Registrar.com renewal (1 yr)What the page says
CloudflareNot published on pricing pageNo dollar figure on the pages we could open. Docs say it charges the registry and ICANN price with no markup.
Porkbun$11.08Same price for registration, renewal and transfer. Includes ICANN fees. Non-premium names.
Spaceship$9.98First year listed at $8.88. Page notes .com carries a mandatory ICANN fee charged at purchase.
NamecheapNot published on pricing pageThe .com page has a renewal row, but it shows no dollar amount.
Dynadot$10.88Same as registration and transfer. Page notes prices may vary with exchange rates.
NameSilo$8.99Retail price. Its discount program lists $8.89 and lower for larger accounts.
GoDaddyNot published on pricing pageNo line labeled renewal. The page lists $22.99 for each additional year of a required 3-year purchase.
SquarespaceNot published on pricing pageThe domains home and .com pages we opened showed no .com price.

Checked Oct 30, 2026 — may change once the increase passes through. Prices as displayed in dollars, before taxes; Dynadot's page notes prices can vary with exchange rates. Always confirm the renewal line at checkout.

Watch this

All four listed renewal prices sat below the new $11.17 floor on October 30. That is normal for the day before an increase. It also means those numbers are the ones most likely to move.

At-cost, below-cost and markup pricing

Every .com renewal price falls into one of three buckets. Knowing which one your registrar uses tells you how it will react to this increase and the next one.

At-cost

An at-cost registrar passes the registry fee and ICANN fee straight through. Cloudflare's documentation says it sells domains at cost, with no markup on the registry and ICANN list price. Its renewal docs add that a domain will only renew at the registry's list price.

The upside is predictability. When Verisign's price goes up $0.71, so does yours, and not a cent more. The downside is that there is never a discount.

Below-cost

A registrar listing a .com renewal under $11.17 loses money on that renewal at the new wholesale price. It may make the difference back on volume, add-ons, hosting or other products. It may also simply raise the price later.

Before November 1, the floor was $10.46. NameSilo's $8.99 and Spaceship's $9.98 were below even that older floor. Neither price is wrong. But a below-cost price is a business decision, not a promise.

Markup

A markup registrar charges well above cost, often after a cheap first year. GoDaddy's .com page showed a $0.01 first year that requires a 3-year purchase, with additional years at $22.99. That is roughly double the new cost floor.

Markup registrars may pass the wholesale increase through, absorb it, or round it up. Their renewal price is the one to check most often. Our breakdown of the domain renewal trap walks through how that gap builds over time.

How each pricing model handles a wholesale increase
ModelPrice vs. $11.17 floorLikely response to increasesMain risk
At-costEqual to floorPasses through exactlyNo room for discounts
Below-costUnder floorUnknown; may absorb or repriceSudden repricing
MarkupWell over floorUnknown; may pass through or round upPaying double for the same name

General patterns, not a prediction for any specific registrar.

Multi-year renewal as a hedge

Prepaying is the only way to lock a .com price. When you renew for several years, the registrar charges you that day's rate for every year you buy. Later increases do not apply to years you have already paid for.

The 10-year ceiling

You cannot prepay forever. Cloudflare's FAQ states that ICANN-governed TLDs cap the registration term at 10 years. ICANN's Transfer Policy uses the same limit: after a transfer adds a year, total unexpired term may not exceed ten years.

The cap counts total remaining time, not the length of one purchase. A .com with four years left can take at most six more. Our guide to renewing domains for 10 years covers the mechanics at each registrar.

When the hedge makes sense

  • Your core business domain. If losing the name would hurt, prepaying removes both price risk and expiry risk.
  • Your registrar is at-cost or near it. You are locking a fair price, not a padded one.
  • You are confident you will keep the registrar. Prepaid years move with the domain on transfer, but you lose any price difference.

When it does not

  • Investor names you may drop. Prepaid years are usually not refundable. Cloudflare's FAQ says all renewals are final.
  • Your registrar marks up heavily. Locking a $22.99 price for nine years is not a hedge. Move the domain first, then prepay.
Quick math

At the new floor, 10 years of .com costs at least $111.70 at an at-cost registrar. The same decade at $22.99 a year is $229.90, before any increases.

More increases are allowed

The November 1 price is not a ceiling. A 2020 amendment to the .com registry agreement, filed by Verisign with the SEC, lets it raise the maximum price up to 7% a year. That right applies only in the final four years of each six-year period.

The first period started October 26, 2018. Domain Name Wire defines the pricing year as October 26 to October 25 and reported that the third year of the current period begins this October. That puts the window for increases from late October 2026 through October 2030.

Domain Name Wire calculated that if Verisign takes the full 7% every year, the wholesale price would reach $13.42 by the end of this cycle. That is a ceiling scenario, not a forecast. Our .com price forecast through 2030 runs the year-by-year numbers.

You will get warning

Domain Name Wire reports that the agreement requires Verisign to give at least six months' notice before an increase. Verisign announced this one in April for a November start. Any next increase should be public well in advance.

What to do now

  1. List your .com names and their expiry dates. Export them from each registrar so you can see what renews in the next 12 months.
  2. Find each one's real renewal price. Ignore first-year prices. Open the renewal line in your account, not the marketing page.
  3. Compare it to $11.17. Anything near that is fair. Anything near double is a reason to move.
  4. Move overpriced names first. A transfer usually adds one year at the gaining registrar's transfer price. Allow time for the authorization code and confirmation.
  5. Prepay the names you will keep. At a registrar charging close to cost, extend your most important domains toward the 10-year cap.
  6. Turn on auto-renew with a valid card. A higher price is a nuisance. A lapsed business domain is a crisis.
  7. Watch for the next notice. Verisign must announce increases at least six months out. Check its investor news each spring.

FAQ

How much did the .com wholesale price go up?

Verisign raised the annual registry fee for new and renewing .com names from $10.26 to $10.97, effective November 1, 2026. That is a $0.71 increase per domain per year.

Is the ICANN fee part of the $10.97?

No. ICANN charges registrars a separate $0.20 per transaction-year on registrations, renewals and transfers. Add the two and the cost floor for a one-year .com renewal is $11.17 before the registrar adds any margin.

Can I still renew at the old price?

Registrars pay the new wholesale price on transactions from November 1, 2026. Some registrars may keep showing older retail prices for a while, but nothing obliges them to. If your registrar still lists a lower price, a multi-year renewal at that price is the only way to use it.

What is the longest I can renew a .com for?

Ten years of total remaining term. Cloudflare's documentation states that ICANN-governed TLDs cap the registration term at 10 years, and ICANN's Transfer Policy says the unexpired term may not exceed ten years. A domain with three years left can be extended by at most seven more.

Will .com prices rise again?

They can. Verisign's agreement allows increases of up to 7% a year in each of the last four years of every six-year period, and the current window began in late October 2026. Verisign must give at least six months' notice, so any further increase should be public well before it takes effect.

Is a registrar selling .com below $11.17 a bad sign?

Not by itself. It means the registrar is pricing below its own cost and making up the difference elsewhere, through volume, add-ons or other products. The risk is that below-cost prices can be raised later, so judge the registrar on its renewal history, not one day's price.

This is general information about domain pricing, not financial advice. Registrar prices change without notice. Confirm the renewal price, fees and refund terms on your registrar's checkout page before you pay.

Sources

  1. Verisign Reports First Quarter 2026 Results — Verisign Investor Relations
  2. VeriSign (VRSN) Q1 2026 Earnings Call Transcript — The Motley Fool
  3. Breaking: Verisign raising wholesale .com prices — Domain Name Wire
  4. Verisign can increase .com prices in 2026 — Domain Name Wire
  5. VeriSign Form 8-K, Amendment No. 3 to the .com Registry Agreement — U.S. Securities and Exchange Commission
  6. ICANN-Accredited Registrars Approve Registrar-Level Fees for Fiscal Year 2026 — ICANN
  7. Registrar Fee Approved, FY27 — ICANN
  8. Transfer Policy — ICANN
  9. Registrar FAQ — Cloudflare Docs
  10. Renew domains — Cloudflare Docs
  11. Cloudflare Registrar — Cloudflare
  12. Domain pricing — Porkbun
  13. .com domain — Spaceship
  14. .com domain registration — Namecheap
  15. .com domain — Dynadot
  16. Domain pricing — NameSilo
  17. .com domain — GoDaddy
  18. Squarespace Domains and .com domain — Squarespace